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As businesses strive to improve their online visibility, SEO has become a crucial component of their digital marketing strategy. However, while SEO can be a powerful tool for driving traffic and increasing conversions, it's important to avoid common mistakes that can undermine your efforts. In this article, we'll take a closer look at some of the top 20 common SEO mistakes to avoid. Overlooking Keyword Research Keyword research is the foundation of any SEO strategy. It's important to take the time to select keywords that fit your content and that...
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Understanding Search Engines Before we dive into what SEO is, it's important to understand how search engines work. Search engines like Google and Bing use algorithms to crawl and index websites, which are then ranked based on various factors. When a user types in a search query, the search engine uses its algorithm to deliver the most relevant and useful results to the user. Search engines use various factors to determine the relevance and usefulness of a website. These factors include the content on the website, the website's structure and...
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